01E-commerce

We don’t start from how the store looks.
We start from how you sell.

  • What do you sell?
  • To whom?
  • How do customers buy today?
  • Branches?
  • Stock?
  • Sales reps?
  • An app?
  • A sales system?
  • Shipping & payment?

We understand the picture first, then build the store and the technology around it. At TIQNIA we build e-commerce that connects the customer, the sale and operations — instead of a store that sits apart from the rest of the company.

StoreMobilePaymentsShippingSales SystemsIntegrations

02Understanding the business first

The first question isn’t:
Shopify or WooCommerce?

Our first questions are:

  1. 01 / 06

    What do you sell?

    A simple product? Variants? Bundles? Subscriptions? Products that need explaining?

  2. 02 / 06

    Who do you sell to?

    B2C? Businesses? Specific regions? All of Egypt? Markets abroad?

  3. 03 / 06

    How does selling happen today?

    Branches? WhatsApp? A call center? Social media? Distributors?

  4. 04 / 06

    Where are orders fulfilled from?

    A central warehouse? Several branches? The branch nearest the customer?

  5. 05 / 06

    Are there systems already?

    POS? ERP? CRM? Inventory? Accounting?

  6. 06 / 06

    And after the sale?

    Shipping, notifications, returns, support, loyalty?

The right technology is decided after we understand how you sell… not before.

03The store ecosystem

The customer sees a store.
Behind it, there’s a lot more work.

The storeWhat the customer sees

Customer ExperienceWhat they touch

  • Store
  • Mobile experience
  • Search & Filters
  • Product pages
  • Cart & Checkout

Payments & DeliveryGetting paid & delivering

  • Online payment
  • COD
  • Shipping
  • Delivery zones
  • Order notifications

OperationsRunning it

  • Branches
  • Inventory
  • POS
  • Sales system
  • ERP / Accounting
  • Order management

GrowthGrowing it

  • Analytics
  • Meta Pixel
  • Google tracking
  • SEO
  • Campaign landing pages
  • Retargeting

Not every project needs all of this. We use what actually serves the way you work.

04Commerce stories

Our work isn’t one kind of store.
Because the way each company sells is different.

7Pets7Pets
Sales System

017Pets

9 branches.A store.An app.And a sales system.

When a business sells through several channels and branches, a store alone isn’t enough. With 7Pets the picture is bigger than an online store: the experience is tied to the app, operations, the sales system and the branches.

E-commerce • Mobile App • Sales System

The customer sees one experience… even with different systems and channels behind it.

See the project
AQUA Natural WaterAQUA Natural Water

02AQUA Natural Water

From the company site…to water at the customer’s door.

Aqua is one of Egypt’s oldest and best-known producers of pure groundwater, bottling since 1997. For a company like that, the site isn’t just about the brand: the idea is to turn a visitor getting to know the company into a customer who orders and gets it delivered home.

Brand Website • Online Ordering • Delivery

We turned the site from a digital presence into a direct sales channel.

See the project
CottonilCottonil

03Cottonil

A well-known brand…and the site has to keep the name’s value while it sells.

Cottonil is one of Egypt’s biggest brands in underwear and homewear. When a brand is that well known, the site doesn’t need to “introduce” it — it needs a buying experience worthy of the name, making it simpler to find and buy without losing the brand’s character.

E-commerce • Brand Experience

Here, e-commerce is an extension of the brand, not a separate store.

See the project
06After launch

The store is live.
This is where the real work starts.

01Measure

  • TrackingKnowing where visitors came from and what they did.
  • Meta & GoogleThe store is ready for campaigns and conversion tracking.

02Improve

  • Improving the experienceBased on real customer behaviour, not guesses.
  • SEOProducts, categories and pages get a foundation that helps them show up in search.

03Connect

  • IntegrationsNew connections with shipping, payments, CRM, ERP or operations systems.
  • Ongoing developmentAs products, branches and the way you sell change.

A store should grow with the business… not become a new obstacle a year later.

Have products?
Let’s talk about how you sell before we talk about the store.

Tell us:

  1. 01What you sell
  2. 02Who you sell to
  3. 03How you sell today
  4. 04And what you want to change

Then we decide the store and the technology you actually need.

If you already have a store, we start from what exists instead of assuming the answer is rebuilding from scratch.

Talk to us directly

Pick whatever is easiest — our team replies during working hours.

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